But don’t worry,” the alchemist continued. “Usually the threat of death makes people a lot more aware of their lives.

Who said anything about panicking?’ snapped Arthur. ‘This is still just the culture shock. You wait till I’ve settled down into the situation and found my bearings. Then I’ll start panicking!

Da Vinci gave birth to a tradition that resulted in the modern discipline of “brainstorming.” Prior to Da Vinci the concept of “creative thinking” as an intellectual discipline didn’t exist.

Written By Michael J. Gelb

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